- You need to interact with customers and suppliers?
- Want to conduct surveys?
- Allow visitors to your site to subscribe to content?
- Have a professional look and feel to your site without employing a staff of web developers? Include business intelligence into your web site?
We have the right portal and content management for you. After assessing your needs, we can design and implement a portal solution for that is based either on opensource or commercial software.
What is a portal?
A good portal solution provides you with a framework of technology and business intelligence to host your site. Instead of coding what has been done many times before manually, the most important pieces to your web presence are already in place. Customizations are only necessary where you have a custom need.
Generally, portal solutions are driven by databases that collect visitor information. The idea is to present the right content to the right person at the right time. Beyond that, a portal allows you to get the most out of your content by giving you the ability to reuse what you have for different target groups.
Why would we need a portal for our web presence?
A good portal solution allows you to abstract your web presence into different layers. While technology, layout and templating are important, they become one-off tasks. Once templates and layout are in place, you achieve a consistent look and feel throughout your site. What that leaves is the content creation and publication. The publication process will be driven through a workflow with a good portal engine. The content creation happens through an intuitive interface on the fly. There is no need for expensive and sophisticated developer tools, anybody in your organization can create content. The publication workflow ensures that only approved content becomes visible to visitors. Click on the image to view a full example of a publication workflow:

How does this fit into our existing infrastructure?
A good portal solution will fit into any infrastructure. A small challenge may be the integration aspects of deploying a portal solution, especially if you are planning to link your web presence to your CRM or lead tracking databases. Typically, small custom modules for the synchronization of data will take care of this. Click on the image to view an example for database connections between your portal, CRM and CMS solutions:

What are the key factors to a successful portal implementation?
A successful portal deployment is highly dependant on:
- The interface for content creation
- The level of business intelligence in the portal solution
- The level of integration into existing databases and tools
If you have any further questions, please do not hesitate to contact us through the contact form on this site.